1 Day Intermediate SEO Bootcamp Overview
The 1 Day Intermediate SEO Workshop should be proceeded by the 2 Day SEO Essentials Training. We want to ensure that each person in the workshop has the basic skills and understanding before launching into this fast paced hands on look at more advanced SEO techniques.
The next Intermediate SEO Training is Wednesday December 10th 8:30 - 4:30
Key Topics Discussed during the intermediate search engine optimization course include:
- Competitive Intelligence - spy on your competition to ensure SEO success
- Article Marketing to build quality in bound links to your site
- Press Release Optimization
- Advanced Social Media Marketing
Students who attend both the Essential Workshop and the Intermediate Workshop, will learn search engine marketing strategies from the basic seo strategies to higher level seo techniques.
"It was very informal which was nice, It was structured, but if you did have a question you could just stop and ask it."
Ryan Sutton Lead Programmer at Provident Security
Attended the 2 Day SEO Essentials Oct 2007
Agenda for the Intermediate SEO Bootcamp
- 8:30 - 8:45 - Introductions of Participants
- 8:45 - 9:30 - Recap of the Basic of Search Engine Optimization
- 9:30 - 10:00 -Introduction to Competitive Intelligence for Search Engine Optimization
10:00 - 10:15 - Break
- 10:15 - 11:00 - In Class Exercise - Competitive Analysis of your competition
- 11:00 - 11:30 - Expanding Competitive Analysis to HiJack your competition's keywords.
- 12:30 - 1:00 - Social Media Case Study (Using Web 2.0 to gain top rankings)
- 1:00 - 2:00 - In Class Exercise - Executing the on the Social Media Strategy just introduced
- 2:00 - 2:30 - Widen Your Exposure with Article Marketing
- 2:45 - 3:15 - In Class Exercise - Submitting to Article Directories
- 3:15 - 3:35 - Introduction to Latent Symantic Indexing - Myth or Fact
- 3:35 - 3:45 - Personalization of Search - Is there anything you can do?
- 3:45 - 4:00 - Conversion Focus - Writing Headlines that Capture Visitors
- 4:00 - 4:15 - Press Release Optimization - Get more from your PR
- 4:15 - 4:30 - Wrap Up / Q & A / Next Steps for Your Website